LACK OF SLEEP TURNS 35 MILLION ADULTS INTO
The UK is turning into a nation of zombies, as almost 35
million* people across the country admit to feeling 'shattered'
with zero lust for life, according to recent research.
The new Shattered Britain study, commissioned by bed
manufacturer, Silentnight, found that despite being fully aware of
how important a good night's sleep is, a massive three quarters (75
per cent) of today's time-poor, stressed society is not getting its
recommended eight hours - and this is impacting on work, health and
The research shows that 30 per cent say they can't concentrate
on their work, with one in 10 admitting that their career
progression - such as getting a promotion, a new job or even
keeping their job - has been badly affected, due to being stuck in
a foggy, inefficient bubble.
Almost half (46.5 per cent) complained that a lack of
sleep gave them headaches, or left them feeling depressed (31 per
cent) or anxious (32 per cent), with a quarter saying it made them
more susceptible to coughs and colds.
But it's not just their health that is under threat by lack of
shut-eye, as two thirds of UK adults say they are grumpy without
their eight hours. Irritability (45 per cent) and mental exhaustion
(42 per cent) were also blamed and nearly a quarter said they felt
'like a zombie'.
Shouting and arguing with family and children were also high on
the list of how a lack of sleep impacts on their lives, with 50 per
cent admitting to losing their patience with their family.
And when it comes to making mistakes or having accidents, a
third of bleary-eyed Brits blame lack of sleep for their kitchen
disasters, like putting fruit juice on cereal instead of milk, or
finding their lost car keys in the fridge.
More worryingly, 21 per cent confess to cutting or burning
themselves when preparing dinner and 18 per cent say they have
walked into a door when tired.
Silentnight is aiming to get the nation back on its feet and
sleeping well again, with its new The Silent Revolution campaign
encouraging a great night's sleep for all. This morning (Thursday)
supporters woke the nation with a march on Parliament to launch the
campaign, starting with a rallying cry for the government to remove
VAT on British made beds and mattresses beds zero rated for a
better night's sleep for all.
Silentnight believes it is best placed to lead this exciting
revolution. The brand knows sleep better than anyone else and its
commitment to product innovation means the UK's leading bed
manufacturer is determined to provide mattresses for all the nation
to get a good night's sleep.
Dr Nerina Ramlakhan, author of Tired but Wired, Sleep Therapist
at Capio Nightingale Hospital and spokesperson for Silentnight,
said: "We all know how important a good night's sleep is, and the
Shattered Britain study shows just what an impact a lack of sleep
seems to have on us all.
"Sadly it can have a detrimental effect on work, health and
relationships which is compounded by the stresses and strains of
our daily lives. But the Silent Revolution campaign is on the right
road to helping the nation be fully rested."
For further press information, please contact Lizzie Smith or
Lindsay Harper at BJL PR on 0161 831 7141 or
For more information about the Silent Revolution and to sign the
government e-petition to remove the VAT off beds, visit
For more product information, visit www.silentnight.co.uk
Notes to editors
* Omnibus survey conducted by Silentnight in 2008
Silentnight Group is the UK's largest manufacturer of branded
beds for the home and owns Layezee, Sealy, Silentnight, Rest
Assured and the Pocket Spring Bed Company.
Research:The Shattered Britain Study forSilentnight was
carried out online by Opinion Matters in March 2012 amongst a
sample resulting in 1,230 UK adults.
All research conducted adheres to the MRS Codes of Conduct
(2010) in theUKand ICC/ESOMAR World Research Guidelines. Opinion
Matters is registered with the Information Commissioner's Office
and is fully compliant with the Data Protection Act (1998).